Q CELLS SMART CITY, A New World with Eco-Friendly Energy
‘Untact (Un-Contact, a Korean-English word combination for contact-free)’, and ‘Webinar (Web+Seminar)’ are two words that seemed unfamiliar to us until just a few months ago. In this COVID-19 era, they are no longer strangers to our lexicon. The Untact trend has brought changes not only to everyday life but also in business marketing. Offline events, including performances, exhibitions and forums that were, in the pre-COVID era, crowded with people are especially influenced by this trend. Events like forums and exhibitions held for business marketing purposes are related to promoting brands and products of companies as well as directly to profits, so they are vital marketing activities to certain companies.